Category Archives: Instructors

Mark Fox



Mark L. Fox is an author and leading authority on teaching practical creative thinking techniques for business.

At age 31, Mark was the youngest person with the title of Chief Engineer on the Space Shuttle Program.

He received NASA’s highest recognition of “Launch Honoree” at the age of 23.

Mark has an undergraduate degree in Chemical Engineering and an MBA. Having held top management positions in Rocket Science, Aircraft Hydraulics, Engineering Services, Customer Service, Software, and e-Business, Mark has an extremely diversified background.

He has held positions ranging from Management and Operations to Sales and Marketing and Research and Development.

Some of Mark’s unique accomplishments include increasing e-business sales 600 percent in one year; he was also the Chairman of the “orbital debris” committee and an eight-time collegiate “All American” in Marksmanship. Mark also designed and built a 10,000-pound rocket, built his own airplane, and flies hot air balloons.

Mark’s interest in creative thinking dates back to the early days of his career when good, practical, creative thinking training simply couldn’t be found. Over the years, Mark has developed a unique and practical creative thinking program that really works. The “Sly as a Fox” program was developed out of a need for an effective training program to stimulate creative thinking. The program consists of a set of practical tools that provide a fun and exciting way to learn how to think creatively.

 

Jeff Sexton

You can go to my personal blog  for writ­ing semi-random thoughts about:

While I have been a writer all of my adult life, my web copy­writ­ing career began in 2004, shortly after I was invited to become a Wiz­ard of Ads Part­ner.  By 2006, copy­writ­ing had become my full­time employ­ment.  From June 2007 until Novem­ber of 2009, I worked almost exclu­sively with Bryan and Jef­frey Eisen­berg at Future Now, Inc.

While with Future Now, I have con­sulted for sev­eral For­tune 50 com­pa­nies, par­tic­i­pated in scores of major site redesigns, and have had the priv­i­lege of run­ning or par­tic­i­pat­ing in hun­dreds of split and mul­ti­vari­ate tests of web design, con­tent, and messaging.

In addi­tion to my con­sult­ing and writ­ing, I have cre­ated and taught a peren­ni­ally sold-out copy­writ­ing course called How to Write Pow­er­fully and Clearly, and I co-teach Per­sua­sive Online Copy­writ­ing with Jef­frey Eisen­berg and Writ­ing for the Radio and the Inter­net for Wiz­ard Acad­emy.

Cur­rently, I spe­cial­ize in com­bin­ing con­tent and mes­sag­ing improve­ment with aggres­sive ana­lyt­ics and test­ing as part of a “holis­tic” approach to web­site opti­miza­tion that bridges the divide between Usability/Optimization/Analytics crowd and per­sua­sive copywriting/Content Mar­ket­ing.  I am also a strong advo­cate and prac­ti­tioner of radio-to-web strate­gies to drive traf­fic and leads for local and regional businesses.

If you like what you read here, think my strate­gies make sense, and are inter­ested in work­ing with me, please e-mail me:

jeff at jeff­sex­ton­writes dot com or call me at 850–857-1336

If you’d like to see my other writ­ing avail­able on the Web, you can find addi­tional posts and arti­cles of mine at: